Privacy Policy

Effective Date of Current Policy: October 1, 2021

At Sonu Sleep Corporation, we recognize that your privacy is important. This Privacy Policy discloses the privacy practices for SonuSleep.com and all other websites, software, applications, products, online services, and offerings (collectively referred to as the “Site”) provided by Sonu Sleep Corporation and its affiliates (collectively referred to as “Sonu Sleep,” “us,” “our” or “we”), and applies to any and all access and use of the Site for any purpose.

Please read this Privacy Policy carefully. This Privacy Policy explains how your personal information is collected, used, and shared. Our Privacy Policy is designed to be read in connection with Sonu Sleep’s Terms and Conditions (the “Terms”), and is incorporated by reference into our Terms, which you can access and read here.

By accessing or using our Site, you agree to be bound by the Terms and this Privacy Policy, as well as any other terms, guidelines, policies or rules that apply to any portion of this Site (collectively, “Additional Policies”). If you do not agree to the terms of this Privacy Policy, the Terms or any Additional Policies, then you must exit the Site immediately and discontinue any use of the information, materials, products and services obtainable or accessible through the Site. If you have any questions about this Privacy Policy, the Terms or the Additional Policies, please contact us at legal@SonuSleep.com.


Overview of Privacy Policy

I. Collection of Information
II. How We Use Your Information
III. Consent to the Collection and Use of Your Information
IV. Sharing Your Information with Third Parties
V. Third Party Sites, Services and Content
VI. Sale of Your Information
VII. Cookies and Other Information
VIII. Your Rights
IX. Security of Your Information
X. Retention of Your Information
XI. Children
XII. Rights of California Residents and Nevada Residents
XIII. No International Transfers of Information
XIV. Mobile Phone & SMS Privacy
XV. Changes to Our Privacy Policy
XVI. Contact Sonu Sleep


I. Collection of Information

Sonu Sleep collects information about you when you voluntarily provide it to us by visiting or using our Site, completing a transaction on our Site, or otherwise communicating with us, and we also collect information from our Service Providers (as defined in Section IV below). Additionally, when you use any Third Party Services (as defined in Section 1.2 below), those Third Party Services may also collect information about you or from you, which may be provided to us.

1.1 Types of Information We Collect

We collect a few different types of information about you or from you, including the following:

  • “Personal Information” is information that personally identifies you, such as your name, e-mail address, mailing information, telephone number, and your account information.
  • “Non-Personal Information” is information that does not personally identify you, including information that was Personal Information when collected, but was later de-identified to remove any information that could be used to personally identify you. When you visit our Site, we automatically receive aggregate Non-Personal Information about your device’s internet protocol (IP) address and the type of devise and web browser you use.
  • “Demographic Information” is a sub-category of Non-Personal Information about demographics, such as your age, gender, city, state and zip code, except to the extent any such Demographic Information is deemed to be Personal Information under applicable law.
  • “Transaction Information” is a sub-category of Personal Information that you provide to us when you place an order on the Site, such as your name, billing address, credit card payment information (including credit card number, expiration date and CVV number), any information you provide if you apply for financing, and any information provided when you access or use of the Site.


1.2 How We Collect Your Information

When you visit or use the Site, place an order to purchase any Sonu Sleep products, or otherwise provide information to us or Service Providers or any Third Party Services (as defined below), we may collect information from you or about you using any of the following methods:

  • Information You Provide. When you purchase any Sonu Sleep products on our Site, we collect the Personal Information you provide to complete the transaction. We may also collect other Personal Information from you, including your Demographic Information and Transaction Information, when you place an order on the Site, when you access or use the Site, or when you voluntarily provide any information to us. For example, we may collect your Transaction Information when you create, upload, post, publish, transmit or otherwise provide reviews, messages, comments, responses, photos, content, information, questions, or similar materials on the Site (collectively, “User Content”) regarding our products and services, including our Site, and other information derived from your User Content.
  • Information Collected by Cookies and Other Technologies. Sonu Sleep may automatically collect information about you when you access or use the Site, using cookies and other technologies, such as device recognition technologies and location-identifying technologies. To read more about cookies and other technologies, and how we use them, please visit the Cookies and Other Technologies section of this Privacy Policy.
  • Information Collected by Third Party Services. Our Site may also be integrated into or linked to third party software, applications, websites, advertisements, content, or other products or services, (collectively, “Third Party Services”). From time to time, Sonu Sleep may also receive Personal Information and Non-Personal Information about you from Third Party Services, and we may combine that information with information we collect. To read more about Third Party Services and how we interact with them, please visit the Third Party Services section this Privacy Policy.


II. How We Use Your Information

When you visit or use our Site, engage in a transaction, or otherwise provide information to us, or if we receive your information from any Third Party Services, we use your information in accordance with this Privacy Policy, including any of the following purposes:

  • We may use your Personal Information, including your Transaction Information, to complete your order, collect your payment, deliver purchased products to you, and communicate with you regarding your transaction, including responding to any questions or warranty claims, and other legitimate business purposes.
  • We may use your Non-Personal Information, including your Demographic Information, to improve the operation of our Site, improve and customize our internal marketing and promotional efforts, statistically analyze Site use, improve our product offerings, and customize our Site’s content, layout, and services, and other legitimate business purposes.
  • When you provide your Personal Information to us, such as your email address and other contact information, and you opt in to receiving communications, we may use this information to deliver newsletters, promotional offers and other useful information to you.
  • When we collect any information about you or from you, we may use that information to comply with our legal obligations, or for any other purpose permitted by applicable law that is not inconsistent with the terms of this Privacy Policy. For more information about sharing information as required or permitted by law, please read Section IV of this Privacy Policy.
  • Finally, we may use the information you provide to us in order to provide non-promotional notices, resolve disputes, troubleshoot problems and enforce our agreements with you, including our Terms, our Additional Policies, and this Privacy Policy.


III. Consent to the Collection and Use of Your Information

BY USING THE SITE, YOU GIVE YOUR CONSENT THAT ALL PERSONAL DATA THAT MAY BE PROCESSED BY US IN THE MANNER AND FOR THE PURPOSES DESCRIBED HEREIN. IF YOU DO NOT AGREE TO THESE TERMS AND CONDITIONS, DO NOT USE THE SITE. When you provide your personal contact information, such as your email address, you are given your affirmative consent to receive promotional communications from us. If you change your mind after you provide your affirmative consent, you may withdraw your consent on the Site or by contacting us at legal@SonuSleep.com with an unsubscribe notice. If we send you any commercial communication via email, we will also provide an unsubscribe mechanism therein. Please allow up to 10 days for us to process any unsubscribe request.


IV. Sharing Your Information with Third Parties

4.1 Service Providers

We have made contractual arrangements with affiliates, service providers, partners and other third parties (“Service Providers”) to process your Personal information and Non-Personal Information on our behalf. Our Service Providers may need to use some of your information in order to perform tasks between our respective sites and to deliver products or services to you or to us.

For example, we must release your credit card information to the card-issuing bank to confirm payment for products purchased on the Site, release your address information to the delivery service to deliver products that you ordered, and provide order information to third parties that help us provide customer service. Other Service Providers include third parties who operate and maintain our Site and provide marketing services. In general, the Service Providers used by us will only collect, use and disclose your information to the extent necessary to allow them to perform the services they provide to you or us. Sonu Sleep does not authorize our Service Providers to use any information that we collect and provide to the Service Providers to send you direct marketing messages without your consent.

Sonu Sleep is not responsible for the privacy practices of our Service Providers. Many of our Service Providers, such as payment gateways and other payment transaction processors, have their own privacy policies governing the information we are required to provide to them for your purchase-related transactions. With respect to all Service Providers, we recommend that you read their privacy policies, so you can understand the manner in which your Personal Information will be handled by these providers. In particular, remember that certain Service Providers may be located in or have facilities that are located in a different jurisdiction other than either you or us. So, if you elect to proceed with a transaction, then your information may become subject to the laws of the jurisdiction(s) in which that Service Provider or its facilities are located.

We encourage our Service Providers to adopt and promote strong privacy policies. However, the use of your information by our Service Providers is governed by the respective privacy policies of those providers and is not subject to our control. Except as otherwise discussed herein, this Privacy Policy only addresses our collection, use and disclosure of information about you. We are not responsible for the policies or practices of third parties.

Shopify Inc.: Shopify is a Service Provider that provides us with the online e-commerce platform that allows us to sell our products to you on our Site. Some of your Personal Information is stored through Shopify’s data storage, databases and the general Shopify application. Your credit card information is never stored on our servers. We understand that Shopify stores your Personal Information on a secure server behind a firewall. Your Personal Information is encrypted through the Payment Card Industry Data Security Standard (PCI-DSS). Your Transaction Information is stored only as long as is necessary to complete your purchase transaction. After that is complete, your Transaction Information is deleted. All direct payment gateways adhere to the standards set by PCI-DSS as managed by the PCI Security Standards Council, which is a joint effort of brands like Visa, MasterCard, American Express and Discover. PCI-DSS requirements help ensure the secure handling of credit card information by our Site and its Service Providers. For more insight, you may also want to read Shopify’s Terms of Service or Privacy Policy found at https://www.shopify.com/legal/privacy.

4.2 Law Enforcement, Legal Process and Enforcement of Rights

From time to time, Sonu Sleep may be required by applicable laws or court orders to share Personal Information with law enforcement or in a court proceeding. We may be required to disclose Personal Information as necessary to comply with legal process, respond to court orders or subpoenas, or to comply with valid government investigations. We may also share Personal Information if we believe that such disclosure is reasonably necessary to enforce our Terms or our Additional Policies, or to protect and enforce any of our other legal rights or the legal rights of third parties.


V. Third Party Sites, Services and Content

Our Site may integrate with or link to Third Party Services. Please be aware that these Third Party Services may collect information about you and operate according to their own privacy practices which may differ from those contained in our Privacy Policy. These Third Party Services may use their own cookies, web beacons, and other tracking technologies to independently collect information about you and may solicit Personal Information from you. Third Party Services are outside of our control, and we do not take responsibility for their privacy practices, and we make no representation or warranty regarding the practices or policies of any third party associated with the Site, including Third Party Services and Service Providers.

We encourage our users to read the privacy policies of each and every website and application that they interact with. We do not endorse, screen, or approve, and are not responsible for the privacy practices or content of such other websites or applications. Visiting Third Party Services, Service Providers and any other websites, software or applications is at your own risk.

Our Site may also contain links and interactive features with various social media platforms. If you already use these platforms, their cookies may be set on your device when using our Site. You should be aware that Personal Information which you voluntarily include and transmit online in a publicly accessible blog, chat room, social media platform or otherwise online, or that you share in an open forum may be viewed and used by others without any restrictions. We are unable to control such uses of your information when interacting with a social media platform, and by using such services you assume the risk that the Personal Information provided by you may be viewed and used by third parties for any number of purposes.

We may combine information we receive from Service Providers, Third Party Services, or other third parties with information that we have collected. If we do not combine this information, then the information collected, stored, and shared by Service Providers and Third Party Services remains subject to their privacy policies and practices.


VI. Sale of Your Information

When you visit and interact with our Site, certain third parties, such as Google, may receive access to your Personal Information for the purpose of providing you online advertising personalized to your interests, based on the websites you visit before and after you visit our Site. We do not otherwise sell, share, rent or trade the information your Personal Information. If you are a California or Nevada consumer, you may opt out of being tracked by Google by visiting https://tools.google.com/dlpage/gaoptout. For more information about the rights of California residents and the rights of Nevada residents, please visit Section XII.


VII. Cookies and Other Technologies

We will store cookies on your device in order to collect certain data about our users and to customize certain aspects of your specific user experience. A cookie is a small data text file which is stored on your device that uniquely identifies your browser. Cookies may also include additional personalized information, such as your IP address, browser type, the server your device is logged onto, the area code and zip code associated with your server, and your first name to welcome you back to our Site. Information collected by cookies is generally not Personal Information, but some information collected by cookies, such as IP addresses, may be deemed Personal Information pursuant to applicable law.

We use the following different types of cookies:

  • Essential : These cookies are required to use our Site. For example, essential cookies allow you to add items to your cart and checkout.
  • Performance : These cookies track how you interact with our Site. For example, performance cookies help us monitor aggregate site usage metrics to let us know which pages on our Site load slowly or are not optimized for mobile use. We use this information to make improvements to our user experience on the Site, such as using the information to identify errors and de-bug the Site.
  • Functionality : These cookies track information about you to make our Site easier to use and navigate after your initial visit to the Site.
  • Marketing and Advertising : These cookies help us personalize the transaction-related services we make available to you.

Most browsers are initially set up to accept cookies, but you can reset your browser to refuse all cookies or to indicate when a cookie is being sent. However, some aspects of the Site may not function properly if you elect to disable cookies. For more information about changing cookie settings, please visit www.allaboutcookies.org.

Our Site may also use other technologies that collect information, such as pixels and web beacons, embedded scripts, location-identifying technologies, device recognition technologies, and other tracking technologies:

  • “Pixels” or “web beacons” are tools that allow Service Providers and Third Party Services to collect information related to your visit to a website in connection with their services on our behalf.
  • An “embedded script” is programming code designed to collect information about your interactions with the Site. These codes are de-activated when you stop using the Site.
  • Location-identifying technologies, such as GPS software, are technologies that identify your location or make assumptions about your location. These technologies are used for reasons like verifying your location and delivering content customized for your location.
  • Device recognition technologies are used to attempt to recognize or make assumptions about users and their devices.

Please note that some browsers have a “do not track” feature that lets you tell websites that you do not want to have your online activities tracked. We currently do not respond to browser “do not track” signals, and we do not modify any of our practices when we receive these signals.


VIII. Your Rights

As a visitor to our Site, you have the following rights at any time:

  • You can request information about our collection of your information, what kinds of information we have collected, and how we are using it.
  • You can request access to your information. We will send you a copy of your information so that you can review it and raise any issues with how we process it.
  • You can correct or update any information that we have collected.
  • You can request a transfer of your information to you or any other person in a readily available, technically feasible format.
  • You can request that we restrict certain types of collection, use and processing of your information.
  • You can withdraw your consent to our collection and use of your information. In other words, you can request that we delete your information if we do not have a good reason to process it.

If you want to contact us about any of your rights listed above, please contact us at legal@SonuSleep.com.


IX. Security of Your Information

We have adopted reasonable physical, technical, and administrative safeguards and measures to help prevent unauthorized access of your Personal Information. Unfortunately, no data transmission over the Internet or any wireless network can be guaranteed to be 100% secure. We have adopted procedures to help us address any suspected personal data breach, and we will notify users of our Site and any applicable regulator of a data breach if we are legally required to do so.

Although we strive to protect your Personal Information, you acknowledge that: (a) there are security and privacy limitations inherent to the Internet which are beyond our control; and (b) the security, integrity and privacy of any and all information and data exchanged between you and us through this Site cannot be guaranteed.


X. Retention of Your Personal Information

We will retain your Personal Information for as long as needed to provide you products or services, comply with our legal obligations, perform legitimate business functions, resolve disputes, and enforce our rights. Once Sonu Sleep determines that we no longer need your Personal Information, we will securely delete it or will de-identify it and aggregate it with other information.


XI. Children

Sonu Sleep does not intend to collect personal information as defined by the U.S. Children’s Online Privacy Protection Act (“COPPA”) in a manner that is not permitted by COPPA. The Site is not intended or directed to children less than 13 years of age. You must be at least 18 years old to use this Site and/or purchase our products. We do not knowingly direct our products or services to children or collect, use, or disclose information about minor visitors. If you use our Site for any reason, you represent that you are at least the age of majority under the laws of the jurisdiction of your place of residence or that you are the age of majority under the laws of the jurisdiction of you place of residence.

If you believe your child has provided us with Personal Information, please alert us at legal@SonuSleep.com. If we learn that we have collected Personal Information from a minor, we will promptly take steps to delete such information and terminate the minor’s account as required by COPPA.


XII. Rights of California Residents and Nevada Residents

12.1 Rights of California Residents

If you are a California resident, you have the right to request access to information, request the deletion of information, request Sonu Sleep Corporation disclose information, and request information about how Sonu Sleep Corporation sells or discloses your information to third parties for a business purpose. Regarding information we sell or disclose to third parties, you have the right to opt out of such sale or disclosure at any time. You can exercise your right to opt out by contacting us at legal@SonuSleep.com.

12.2 Rights of Nevada Residents

Sonu Sleep does not currently sell any personal information under Nevada law. If you are a consumer in the State of Nevada, you may submit a request to opt-out of the future sale of certain of your personal information, as defined by Nevada law, by contacting us at legal@SonuSleep.com.


XIII. No International Transfers of Information

Sonu Sleep only offers our products or services in the United States, not including US territories, and we do not intend to offer our products or services to consumers in any other jurisdiction. DO NOT USE THIS SITE OR OTHERWISE SEND US INFORMATION UNLESS YOU CONSENT TO THE APPLICATION OF UNITED STATES LAW AND TO THE USE AND DISCLOSURE OF YOUR INFORMATION CONSISTENT WITH THIS PRIVACY POLICY.

If you use our Site from outside the United States, you will be transferring data to us in the United States, and your use will constitute your unambiguous consent and agreement that the transfer is freely given in compliance with the laws of the country where you are accessing and using our Site. Prior to using our Site, you may wish to consult a lawyer to determine your rights under applicable laws. Nothing here or anywhere on this Site is intended as a substitute for qualified legal advice. You have the right to not make a purchase and to stop using this Site, and to contact us to remove any Personal Information we may have received from you during your prior use of this Site.


XIV. Mobile Phone & SMS Privacy

When opting in, by submitting a mobile phone number via forms on the SonuSleep.com website, Sonu Sleep Corporation will send SMS text messages to that number with offers, updates and information. The recipient can opt out of these messages at any time by replying with 'STOP'. The phone number submitted will not be sold to any third parties.


XV. Changes to Our Privacy Policy

We reserve the right to change this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on the Site. If we make any material changes to how we treat our customers’ Personal Information, we will notify you by email to the primary email address specified in your account, and through a notice on our Site’s home page. You are responsible for ensuring we have an up-to-date active email address to contact you. You are responsible for reviewing this Privacy Policy each and every time you use the Site for any changes. Your continued use of the Site any reason, or other your communications with us, after such modifications will constitute your acknowledgment of the modified Privacy Policy and your agreement to abide and be bound by the modified Privacy Policy. Changes to this Privacy Policy are effective when they are posted on this page.


XVI. Contact Sonu Sleep

If you have any questions or concerns regarding this Privacy Policy, please contact us at: Sonu Sleep Corporation, 8033 W Sunset Blvd #963, Los Angeles, CA 90046, by email: legal@SonuSleep.com, or by telephone: +1 (844) 444-SONU.